Tips for blog writing
Vincent Maher posted a good list of tips for writing a good blog entry (explained in detail at his site):
- A blog entry is a stub for conversation
- Think about the perspectives of your audience
- Write tight headlines that encourage interest
- Make points or lists, and make them scan-friendly
- Link to the context
- Quote indirectly and link
- Format long documents for print
- Never delete anything
- Troll the blogosphere for secondary conversation
- Be active in your own conversations
- Create buzz everywhere
A shorter and maybe more obvious list from the Folksonomy blog:
- Spend time on appearance
- Focus on information design
- Keep things futureproof and scalable
- Standardize everything possible
- Streamline the posting process
- Keep things simple
- Put your readers above yourself
I think the Folksonomy tips are great for creating a sense of professionalism about your blog. But Maher’s list gets at the heart of a truly successful blog — a blog that has legs, a blog that grows its reader base steadily over time.
If you don’t have that, then your blog is just a shell, a container with no life in it.
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