Posted on July 16, 2007
Does “hyperlocal” have a future?
A bunch of people analyzed the death of Backfence last week — a massively overhyped (and overfunded) site from the very beginning, in my opinion, and nothing I’m going to shed any tears over.
Examining the idea of hyperlocal sites and approaches is worthwhile, though — and Pat Thornton did a nice job of it last Monday. Steve Yelvington also had some useful observations about risk and failure in the online world.
Update (July 17): There’s a good post about “lessons learned” by Backfence co-founder Mark Potts, at the MediaShift blog.