By Mindy McAdams
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The Newspaper Association of America finds itself chained to a product description in an era when the product (the medium) is not in a sustainable position. The NAA formed in 1992 when seven newspaper industry associations merged. One, the American Newspaper Publishers Association, was founded in 1887.
In 1887, there was only one way to travel [...]
Too many people in the journalism field still don’t get it: Great photography tells a story. And it sells the story too. Here’s an example of how it pays — yes, actually pays, in terms of bigger audiences — to understand that.
“D” is a local magazine for the Dallas - Fort Worth (Texas) area. Usually [...]
The news is not all bad:
The research we did in cities in the U.S. and abroad this past summer provided compelling evidence that the news is as valuable as ever — even in an age where screen-based headlines overwhelm the senses and the next update is never more than a mouse-click away.
Young [...]
It would be really helpful if I knew what was going on in my local area.
I don’t have time for a scavenger hunt through the unsightly clutter of real estate ads, etc. I don’t need my local daily to tell me about international news I already read about yesterday at BBC News online.
Personal utility is [...]
Double growth rates — according to a Nielsen//NetRatings study, “the audience for newspaper Web sites is growing at nearly twice the rate of the overall online audience.” The study was described in a press release from the Newspaper Association of America.
“An average of more than 59 million people (37.6 percent of all active Internet users) [...]
If he were founding Spain’s renowned newspaper El País today, “it probably would not be on paper,” said Juan Luis Cebrián, chief executive officer of both Grupo Prisa and El País.
“It would be something on the Internet, and [along with it] a paper version that could be expected to have some appeal.”
He said the traditional [...]
Read 10 obvious things about the future of newspapers you need to get through your head — from Ryan Sholin.
It’s a great list, and even though I agree with Ryan that they are, in fact, “obvious,” that doesn’t mean that everyone in journalism knows these. Sad but true.
If there’s anything on the list that does [...]
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