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Teaching Online Journalism

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Notes from the classroom and observations about today’s practice of journalism online

Archive for the “metrics” category

MVPs for December

Sunday, January 27, 2008

Most visited posts on this blog from December 1, 2007, through January 1, 2008, according to Google Analytics:

Learning Flash is not the answer
Tape vs. hard drive vs. card, and AVCHD
You need this to get a job in journalism
Learning the new tools for storytelling
The $200 Linux laptop, fully loaded

For that time period, 1,085 URLs [...]

Slideshows take center stage

Thursday, October 4, 2007

This just in:
Slideshows at NYTimes.com account for an amazing 10 percent of all traffic to the site, according to its general manager, Vivian Schiller.
Source: MarketWatch, via Lucas Grindley.
Schiller did not provide more specific statistics about the success of the slideshows, according to MarketWatch.
Check out New York Times slideshows.

Numbers for online video

Thursday, September 20, 2007

With so many newspapers focusing time, money and other resources on online video, it’s great to see some real-life stats for how many people watch this stuff:
Since the video was posted on the [Gainesville] Sun Web site, [Executive Editor Jim] Osteen said, it has drawn more than 20,000 hits, a sharp rise from the usual [...]

Replace meaningless metrics

Tuesday, July 10, 2007

Danny Sanchez at Journalistopia sums up the decision to quit using page views to measure Web site success. This is a great move for all involved, in my opinion.
Measuring the amount of time each site visitor spends on your site means you’ll be measuring whether people actually find value in your site.
Say I go to [...]

Keep your finger on the audience pulse

Wednesday, May 30, 2007

Scott Kirsner of the San Jose Mercury News wrote about the inescapable fascination of keeping tabs on your readers (On the Web, audience size matters, May 27, 2007):
Andy Plesser, a public relations executive who publishes a video blog called Beet.tv, checks a Web page several times throughout the day that shows information about which [...]

Survey results: What my readers said

Saturday, April 28, 2007

A week ago, I posted a Wufoo survey here, and 173 of you were kind enough to complete it (108 said they are journalists). Thank you!
You can see the results in graphic format. It’s not the most user-friendly format I’ve ever seen, and it’s only the raw data, so it includes everyone who answered. I [...]

An easy way to survey your users

Saturday, April 21, 2007

Someone in my del.icio.us network posted a link to Wufoo, a new survey-building tool. When I saw that there is a free version, I thought I’d check it out. If you can’t see it below, your Web browser does not support the “iframe” tag. No worries — use this link instead.
Update (April 29): The survey [...]