By Mindy McAdams
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Mark Glaser interviewed some experts and came up with this list (see the full post for important details):
Get inbound links and link out as well.
Headlines and title tags should have key words up front.
Web addresses for your blog posts or articles should include key words.
Page descriptions should be unique or eliminated.
Highlight your best content on […]
When I hear about someone who’s supposedly an expert in some area, I type that person’s name into Google. (Don’t you?) If I don’t see a likely link on the first page of search results, I add a keyword to the search and re-run it.
Here’s a simple example. The newly appointed dean of our journalism […]
Somehow I missed this excellent post about SEO for online headlines, by Patrick Beeson, online for two weeks already! Read it and learn how to write headlines that will bring a bigger audience to your stories.
Lucky for me, one of my forward-thinking colleagues here at the university asked if I knew any good resources about […]
I just learned of yet another nifty Google search feature: Timeline view.
The search string I used: blogs journalism view:timeline
By adding “view:timeline,” you get the results in date clusters. (Thanks to Brant Houston for the tip.) The graphic has been edited to fit the space above.
On Saturday (the day of the week when traffic to this blog is usually at its lowest), I saw a surprising surge in visits. Turned out a particular post had been linked on Techmeme, and it being a slow day, the link sat on the Techmeme front all day.
When I went into my FeedBurner stats, […]
Bakotopia’s Dan Pachecho told the crowd at NAA that Bakersfield is “rolling out a Yelp-like ‘Insider Guide’ that will contain profiles on local businesses” (source: The Local Onliner).
Bakotopia is a site from The Bakersfield Californian, a family-owned newspaper.
Pachecho … sees the Guide as a natural extension of a MySpace-like personal profile section. “If a user […]
You’re trying to figure out how to increase traffic to your Web site, yes?
YouTube’s market share (for all site visits in the U.S.) rose to 0.64 percent (from 0.54 percent) in the week following the inclusion of YouTube videos in the Google Video Search Index (source: Hitwise, via Mashable).
That is a one-week growth rate of […]
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